The Challenge

Surrey Incubation offers exceptional business support for high-tech start-ups. Its start-ups website has a wealth of information of new businesses.

The incubation and start-up scene is an incredibly exciting space right now. Surrey Incubation, part of the University of Surrey, runs a business incubator for small businesses, helping them out with advise, introductions, sponsorship and investment opportunities. Promoting this offering and managing the new companies required a range of services which Lightflows provided.

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The Solution

To help promote these activities and manage the incubation memberships, Lightflows produced a responsive brochure website and developed a bespoke CRM (Customer Relationship Management). With bright colours and a modern look, the website appeals to an innovative audience such as start-ups. We used graphics and large text to frame the offerings and make the content easy to consume.

Incubation team members were photographed at the Lightflows in-house studio before being added to the website.

Potential members are encouraged to apply to the site and this is where the CRM system takes over. Lightflows developed a bespoke back end system based on Drupal, which manages company applications and indeed companies, through their lifetime within the incubator. As business grow and evolve, the system is able to record all development such as meetings, relationship and investment.

The Results

Surrey Incubation have a contemporary presence in the start-up space which is actively taking on members with pace.Through its CRM system the business can manage its members with ease and keep on top of the administration side of running a cutting edge incubator.

Lightflows were able to simplify and get our message home, whilst still making our website look professional and stylish. It was a very easy process from start to finish and they really understood what we were after.

Sarah De’Lacy

Head of Incubation - University of Surrey
Director & Co-Founder - Surrey 100 Angel Investment Club

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