Monday saw the launch of a fascinating new book featuring 22 well-known contributors including British Olympians, fashion entrepreneurs, industry greats and philanthropists.

The book, compiled and edited by Peter Mukherjee, A Few Wise Words, features insights, personal stories and anecdotes from these each of the contributors of their real-life success. A practical guide for young people and parents alike, the stories provide a vast collection of practical advice to enable any one of us to find our success, purpose and happiness in life.

Contributors

Sir Ben Ainslie
Frank Arnesen
Zak Brown
Ursula Burns
Sir Roger Carr
Sherry Coutu
Pablo Ettinger
Mikhail Fridman
Stephen Fry
Dame Katherine Grainger
Dame Tanni Grey-Thompson
Anya Hindmarch
Declan Kelly
Dame MarthaLane-Fox
Joanna Lumley
Dame Carolyn McCall
Sir Keith Mills
Vin Murria
Danielle de Niese
Rabbi Jonathan Sacks
Shriti Vadera
Sir Clive Woodward

Reception

Whilst we wait for the reviews to come flooding in, the book has already received a few notable mentions, appearing on a piece for ITV news, a review in Tatler and The Daily Mail.

To help launch the book, Lightflows created a bespoke promotional website where you can explore each of the 22 contributors and their stories and excerpts in detail. Part of a consistent marketing strategy, the site is designed to closely match the illustration style and aesthetics of the book itself, tying in closely with the associated social media and PR activity.

A Few Wise Words is available to buy from Amazon and Waterstones

Be sure to check out the website, here.