Progressive Web Apps, otherwise known as PWAs, are web pages or websites specifically designed to look and behave like native mobile apps. They are built to be responsive, high functioning, and to create a smooth user experience. The concept was first introduced by Google in 2015 and has become an entirely new software development paradigm. …

If you’ve ever answered the phone to an automated sales call, you might be forgiven for having a poor opinion of voice technology. In reality, voice recognition is an emerging technology growing in user base, supported hardware and integrations, and (most importantly) ability. We thought we’d explore what improving voice technology means for us as …

Over the years, WordPress has undergone countless changes, updates and patches. Gutenberg, however, has already made a name for itself as the editor with the power to either make or break the popular CMS. So, let’s dive in and explore how Gutenberg could forever change how we manage, upload and create content online. What Is …

You may already be aware that page load speed is extremely important for user experience, especially on mobile. However, did you know that it also affects SEO? As it is a competitive search engine, Google wants its users to have the best possible experience; for this reason, Google punishes websites with slow loading times. To …

Social media is a vital element of modern day marketing and brand awareness. Its speed and flexibility offers a unique way for businesses to communicate with their target audiences, and allows us to gain real insight into our customer base. If you choose to engage in social media marketing, you will quickly find that there …

In 2005, Google launched GAP, or in other words Google Advertising Professionals. Over the years the certification has changed and evolved into what it is today, Google Partners. The qualification serves the same purpose as it did 13 years ago: to certify individuals and digital marketing agencies who had successfully completed Google AdWords training, such …

Finding new ways to increase engagement; better business performance; and have more flexibility in getting results; are all business goals we continue to pursue on a daily basis. One way of achieving these goals is through implementing Accelerated Mobile Pages (AMP) for your website. What is an Accelerated Mobile Page (AMP)? AMP is an open-source initiative …

Of all the things that were announced at Apple’s WWDC, the new iOS 11 drag and drop features have particularly caught our eye. The main premise of drag and drop is nothing new. You’ve probably already used this feature yourself to organise your applications into folders on your iOS devices. However what’s new, is that …

We’d like to give a big Lightflows ‘Hola’ and warm welcome to our new member of the team, Luis. He’s not long moved over from Spain and we’re happy to have him as our new Backend Web Developer. Maybe he can teach us all a bit of Spanish too. To get to know him, we …